Transport & logistics
One set of reports from analytics, ads and CRM data for The Junkluggers
Assystant fused The Junkluggers’ Google Analytics, Google Ads and CRM data into one set of actionable Looker Studio reports.
Case studyRetail & e-commerce
Store and analytics data in one dashboard for a skincare brand
Assystant set up custom tracking and built a Looker Studio dashboard combining Pour Moi Skincare’s WooCommerce and Google Analytics data.
Assystant · 100+ projects · 20+ countries · since 2014
About Pour Moi Skincare
Pour Moi Skincare (pourmoiskincare.com) is a US skincare brand selling directly to customers online.
The challenge
Pour Moi Skincare wanted to understand how customers behave on its site, which needs custom event and goal tracking that a default analytics setup doesn’t provide.
It also wanted WooCommerce store data and Google Analytics behaviour data in one place. Without that, working out which activities actually drove sales meant cross-referencing separate reports by hand.
What Assystant did
We set up custom event and goal tracking in Google Analytics and built a Looker Studio dashboard combining WooCommerce and Google Analytics data.
- Custom event and goal tracking in Google Analytics
- A Looker Studio dashboard combining WooCommerce and Google Analytics data
- One view of e-commerce and behaviour performance
Pour Moi Skincare can see in one place how site behaviour turns into sales.
Technology
- Google Analytics
- Looker Studio
- WooCommerce
Results
What changed for Pour Moi Skincare
- Custom event and goal tracking for the store
- A unified WooCommerce and Google Analytics dashboard
- A clearer understanding of what drives sales
- Better data-driven decisions for the brand
- Less manual cross-referencing between reports
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What you get
- An NDA from the first conversation
- You own the IP in what we build for you
- A senior team you can reach
- 100+ projects delivered since 2014
- Clients in 20+ countries
- A start within a month at the latest
What happens next
- 01We call you at a time that suits you
- 02We look at your workflow and find where AI pays off
- 03You get a proposal with the business case