Unleashing E-commerce Growth with a 50% Drop in Bounce Rate
THE PROBLEM
As a growth-oriented retail company, our client was concerned about the bounce rate in the e-commerce portal and low conversion rates. So the client engaged Assystant to consult and provide a solution to the case.
OUR SOLUTION
Our team analyzed the data from Google Analytics and concluded with three hypotheses to solve the problem. One, the e-commerce website had scope to improve mobile optimization, reduce bounce rate. Two, a discount for repeat buyers can increase loyalty, increase conversion. Three, gamification for the users, reduce bounce rate, increase conversion. We collaborated with the client’s marketing team and released the features in phases and tracked the success of the solution with appropriate metrics.
OUTCOME
Our solution helped our client see a drop in the bounce from original traffic by 50% and an increase in conversion rate from earlier 0.5% to 0.6% in the first month after full production of the project.
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The Humane Side of Outsourcing: Building Strong Relationships with Indian IT Teams
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In today’s globalized business landscape, outsourcing to offshore companies like those in India has become a popular strategy. This approach offers numerous benefits like cost savings, access to a wider talent pool, and improved efficiency. However, for true success, it’s crucial to remember the human touch. Building strong relationships with your outsourcing partner is essential… Continue reading The Humane Side of Outsourcing: Building Strong Relationships with Indian IT Teams
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Staff Augmentation vs Project Outsourcing: Selecting the Best Fit
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In project creation and management, firms frequently confront the key decision between personnel/staff augmentation and project outsourcing. Both methodologies offer unique advantages and disadvantages, thus it is critical to select the best match depending on project scope, timeframes, budget, and internal capabilities. Staff augmentation: Staff augmentation entails supplementing a current in-house staff with outside personnel.… Continue reading Staff Augmentation vs Project Outsourcing: Selecting the Best Fit
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Assystant is an AI first organisation
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Assystant has strived to be an organization to support the best technologies in the market and create next gen and sustainable solutions in this everchanging market. Learn more
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EMAIL US
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info@assystant.com
OFFICE
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1234 Divi St. #1000,
San Francisco, CA 93152
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(234) 346 2351
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(234) 346 2351