Jaazi is a SaaS company in the UAE operating in the HR technology space, focused on employee engagement and experience. The company built a product designed to reward employee participation while generating usable feedback for employers.
Client location
Industry
Capability
Focus area
The challenge
Employee engagement surveys often suffer from low participation and feedback that is difficult for HR teams to act on. Jaazi wanted to solve both problems at once, encouraging employees to participate while giving employers automatic, actionable recommendations.
The incentive model, rewarding employees with discount coupons and vouchers for completing surveys, needed to be built directly into the platform’s core experience, not added as an afterthought.
Beyond collecting responses, Jaazi needed the platform to interpret survey results automatically and generate specific recommendations for employers on how to improve the employee experience.
What did
Assystant do
Assystant built an employee engagement SaaS product for Jaazi using the MEAN stack, hosted on AWS, integrating brand discount coupon rewards directly into the survey experience through Assystant’s proprietary custom forms platform.
- Built a survey platform rewarding employees with discount coupons and vouchers
- Integrated brand coupon partnerships directly into the survey flow
- Generated automatic recommendations for admins based on survey results
- Built the platform using the MEAN stack, hosted on AWS
The combination of built-in incentives and automatic recommendations helped Jaazi’s employer clients act on employee feedback quickly, supporting the company’s ability to raise a seed round of USD 100,000.
The results
- Helped Jaazi raise a USD 100,000 seed round
- Increased survey participation through built-in coupon rewards
- Delivered automatic, actionable recommendations for employers
- Built on a scalable MEAN stack and AWS architecture
- Strengthened Jaazi’s position in the HR technology market

