Utility Rentals is an equipment rental provider serving the education sector in the UK. The company sought to modernize how customers experienced its website.
Hours delivered back to the business
SOX compliance in Settlement process automation
Success rate of bot case completion
For functional release of OBT, RTS and OGS
The Challenge
Equipment rental customers in the education sector often need to quickly understand what is available and how to rent it. Utility Rentals’ existing website did not offer the kind of interactive experience that could make this process easier for customers.
Without engaging interactive elements, the website risked feeling static and transactional rather than helping customers explore rental options confidently.
Utility Rentals needed focused frontend development work to bring custom interactivity to its website without a full platform overhaul.
What did
Assystant do
Assystant improved Utility Rentals’ customer experience by building custom interactive elements on their website using PHP and CSS.
- Built custom interactive experiences directly into the website
- Applied PHP and CSS to enhance frontend interactivity
- Delivered improvements focused on customer usability
The result was a more engaging website experience for customers researching equipment rental options.
The Results
- Delivered a more interactive customer website experience
- Improved usability for customers exploring rental options
- Applied focused, cost-effective frontend improvements
- Strengthened Utility Rentals’ digital presence in education
- Enhanced how customers engage with rental offerings online
