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Maximizing Sales Efficiency with a Custom CRM Solution

Intro

The client is a mid-scale chemical manufacturing company that manufactures paints, adhesives, waterproofing membranes, and other chemical-based products. The company is headquartered in India and sales its product across the nation. The annual revenue of the company is $25million+.

The problem

The client has a distributed sales team and was using an off the shelf Customer Relationship Management(CRM) software to manage its sales team. It was paying a monthly subscription fee to use the software. However, the sales team was rarely using it. The client realised that the software was too complicated to use. So, the client engaged Assystant to build a custom solution to tackle the challenge.

Our Solution

We held a workshop with our client’s sales team to understand their existing sales processes and the problems they faced in their legacy software. We analyzed the given situation and came up with a concept solution. Then we implemented the solution in phases and tracked the success with appropriate key performance indicators(KPI). Our strategy was to prevent disrupting their existing sales processes and develop the solution as a sales enabler.

OUTCOME

The sales team adopted the solution without any training.
The company reported an increase in sales productivity by 25%(calculated based on the number of sales visits) in the first month after implementation into production.

  • AI first
  • Assystant is an AI first organisation

  • Assystant has strived to be an organization to support the best technologies in the market and create next gen and sustainable solutions in this everchanging market. Learn more

  • Integrating ATS with CRM
  • Integrating ATS with CRM – a simple guide

  • Most businesses at this day and age have a CRM. Many businessses have an ATS. However, integrating both of them can make a huge difference to business owners by not only having one single platform for

  • governance risk compliance
  • What is GRC – Governance, Risk, and Compliance

  • GRC governance, risk management and compliance, the triange to reduce and mitigate risks in your project. Whenever you take up a new project there is always a fear of risk and hence mitigating risks is extremely crucial. Also this culture helps you and your project be compliant with the laws of the world. learn more on GRC and its impact on your business

Contact us

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EMAIL US
  • info@assystant.com

OFFICE
  • 1234 Divi St. #1000,
    San Francisco, CA 93152

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  • (234) 346 2351

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